{"id":38493,"date":"2026-07-27T20:38:54","date_gmt":"2026-07-27T20:38:54","guid":{"rendered":"https:\/\/www.zolattitude.com\/index.php\/2026\/07\/27\/publicite-et-categorie-bien-vieillir\/"},"modified":"2026-07-27T20:38:54","modified_gmt":"2026-07-27T20:38:54","slug":"publicite-et-categorie-bien-vieillir","status":"publish","type":"post","link":"https:\/\/www.zolattitude.com\/index.php\/2026\/07\/27\/publicite-et-categorie-bien-vieillir\/","title":{"rendered":"Publicit\u00e9 et cat\u00e9gorie Bien vieillir"},"content":{"rendered":"<p><\/p>\n<div id=\"post-55491\">\n\t\t\t\t\t\t\t\t <!-- .entry-header --><\/p>\n<div class=\"entry-content\">\n<p><img fetchpriority=\"high\" fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-55493\" src=\"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-300x200.jpg 300w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-1024x683.jpg 1024w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-768x512.jpg 768w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-1536x1025.jpg 1536w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-2048x1366.jpg 2048w, https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-600x400.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\"\/><\/p>\n<p><em>La population des plus de 60 ans est celle qui conna\u00eet la croissance la plus rapide dans la plupart des pays.<\/em><\/p>\n<p><em>Les plus de 60 ans contr\u00f4lent 5<\/em><em>0 pour cent des d\u00e9penses dans presque toutes les cat\u00e9gories de produits et services dans le monde. <\/em><\/p>\n<p><em>Les plus de 60 ans sont sous-repr\u00e9sent\u00e9s dans presque tous les types de publicit\u00e9.<\/em><\/p>\n<p>Trois affirmations difficiles \u00e0 contester. Voici une question \u00e0 consid\u00e9rer\u00a0: dans un monde o\u00f9 bien vieillir est devenu un enjeu br\u00fblant pour les gouvernements, les entreprises, les communaut\u00e9s et les particuliers, comment l&#8217;industrie de la publicit\u00e9, les clients de tous types et les experts en communication peuvent-ils mieux faire passer les bons messages \u00e0 la population de plus de 60 ans sur le bien vieillir\u00a0?<\/p>\n<p><a href=\"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GWI_AdvertisingReport_Final.pdf\">En savoir plus<\/a><\/p>\n<\/p><\/div>\n<p> <!-- .end entry-content --><br \/>\n\t\t\t\t\t\t\t\t\t <!-- .entry-meta -->\n\t\t\t\t\t\t\t\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La population des plus de 60 ans est celle qui conna\u00eet la croissance la plus rapide dans la plupart des pays. Les plus de 60 ans contr\u00f4lent 50 pour cent des d\u00e9penses dans presque toutes les cat\u00e9gories de produits et services dans le monde. Les plus de 60 ans sont sous-repr\u00e9sent\u00e9s dans presque tous les [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38494,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"fifu_image_url":"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-scaled.jpg","fifu_image_alt":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[165],"tags":[4103,3231,9190,4107],"offerexpiration":[],"class_list":["post-38493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bien-etre-global","tag-bien","tag-categorie","tag-publicite","tag-vieillir"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/globalwellnessinstitute.org\/wp-content\/uploads\/2026\/07\/GettyImages-1192759745-scaled.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/posts\/38493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/comments?post=38493"}],"version-history":[{"count":0,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/posts\/38493\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/media\/38494"}],"wp:attachment":[{"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/media?parent=38493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/categories?post=38493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/tags?post=38493"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/www.zolattitude.com\/index.php\/wp-json\/wp\/v2\/offerexpiration?post=38493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}